Tag: digital marketing

Strong dental marketing for becoming the best dental practice in town

ConvergeTeam

Dental marketing is an important tool which you can use to help differentiate yourself from the other dental practices in your area. Dental marketing has moved to digital marketing.  The days of expensive paper marketing where the majority of leaflets and flyers were most likely discarded by uninterested members of the public are now a thing of the past. With effective dental marketing and social media you can target potential patients who are already interested in the treatments and procedures that you have to offer at your dental practice and looking to address their dental…

The importance of dental marketing for your dental practice

ConvergeTeam

With so many dental practices available in each town or village, it is important to have a good dental marketing scheme in place to help find new patients for your practice. Dental practices are now within walking distance of each other, so most people will walk past without even realizing that you are there. Sometimes, they will walk past, see your name and then decide to go home and search for you on Google, but it is highly unlikely that they will walk straight in to book an appointment. So, when…

Hybrid Marketing: How To Mix Digital And Physical Marketing

ConvergeTeam
Hybrid Marketing: How To Mix Digital And Physical Marketing | Marketing | Converge

Many business owners see digital marketing and physical marketing as two separate strategies, but they can often work together. Here are a few ways in which you can combine both forms of marketing for maximum effectiveness. Live stream conferences Conferences such as seminars and sales demos can be a great form of marketing. Encouraging people to attend these conferences can be tricky as it may involve people having to travel a great distance. By live streaming these conferences online, you can also reach out to these people who may not…

How To Create A Simple Sales Funnel For Your Business

ConvergeTeam
How To Create A Simple Sales Funnel For Your Business | Marketing | Converge

Sales funnel is a phrase that’s used a lot in the online business world, and often it’s made out to be far more complicated than it actually is, so plenty of new entrepreneurs are coming into this space and hearing about sales funnels and then feeling frustrated and overwhelmed – which is often made worse by people giving conflicting information when talking about sales funnels. To really simplify it for you, a sales funnel is nothing more than a process that takes someone from never having heard of you or…

5 Outdated Marketing Strategies To Avoid

Jason Fleagle
5 Outdated Marketing Strategies To Avoid | Marketing | Converge

Are you still relying on old-fashioned marketing techniques? Not only could they be failing to attract any customers but some of them could in fact be harming your business. Here are just a few marketing methods that are no longer necessary and what you should do instead. Phonebook adverts Phonebooks used to be the number one directory that customers would use when searching for a company to call up. Nowadays, practically no-one uses a phonebook and that’s because internet search engines have taken over. Building a website and investing energy…

9 Things Your Customers Want from Your Website

Jason Fleagle
9 Things Your Customers Want from Your Website | Marketing | Converge

Websites today can do so much. Even with reasonably limited web-based skills, you can make simple changes and install plugins to add usability to your site. Within all of the many options, it’s easy to get overwhelmed and find yourself trying to do too much. Throwing everything at it and offering your customer a site that they can barely look at, never mind extract information from. It can also be easy to forget the basics. Of course, to an extent what your customers want depends on the nature of your…