It is commonly assumed that giving back is something only large and established companies can do. However, social responsibility is possible and beneficial regardless of shape or size. In fact, it is particularly important for small businesses, who usually rely on the love and loyalty of the local community. However you do it, giving back to the world will have amazing effects on your company, your employees, and yourself. Here are six simple ways you could make a difference.
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Become More Eco-Friendly
Most companies, whether they realize it or not, use far too much gas, electricity, and other resources, harming their budget and the world around them. With that in mind, you should take steps to become a more eco-friendly company. You can do this by switching off computers and lights, switching to energy efficient models, and cutting down on the amount of paper you use.
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Volunteer As A Team
One of the best things that you can do for team morale is spending time together outside the office. Rather than going for a meal or some other pointless activity, you could design a tshirt for you all to wear and volunteer together. This will bring you all closer together, as well as help the local community. There are plenty of places that need volunteers, so just ask around the area.
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Allow Employees To Volunteer
Unfortunately, not all businesses can afford to have their entire team off work, even for a day. If this is the case for you, then you should consider allowing your staff to volunteer themselves when they choose. By paying them for this work, you send out a powerful message that your business is one that cares and that charity is more important to you than making money.
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Put Out Collection Jars
Charities are thankful for the time they receive from volunteers, but it’s no secret that they need cash too. Putting out a jar on your counter is a very easy way to collect donations for your chosen charities. You could even add a donation option to your online store too. If contributions are scarce, you should consider giving away a small percentage of your profits instead.
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Sponsor A Local Event
For those that want to do a little more for the charities close to their heart, you should consider sponsoring a local event. You can do this by donating products or money, helping organizers plan the event, or even allowing them to host it in your building. You could also give staff the time off work to volunteer and help out.
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Promote Other Local Businesses
Even if you compete with one another, supporting other local businesses is incredibly important. Thankfully, there are a number of things that you can do to help one another, including keeping their flyers and business cards on your counter. You can also leave positive reviews on their social media and link to their website through yours. This way, you both attract more customers.
Giving back is a good thing to do, both for your business and the local community, so consider the ideas listed above and plan how you can help the world around you.
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