Thousands upon thousands of businesses relocate every single year. There will likely come a time for many businesses when it’s time to pack up machinery and equipment and move to somewhere more suitable. Perhaps this place will further support growth, with more space for staff, equipment, and other essentials. Maybe it will be more accessible, or even more affordable. Whatever the reason for moving, doing it right is key.
Below, we’ll talk more about relocating your business and what you should know so you can get it right. Take a look!
Market Research
Market research is essential to understanding demographics and ensuring you’re moving to the right place. You must have a good knowledge of the target population specific to that region, and understand the consumer habits of the people in the area before moving. Making sure you also evaluate the need vs. the desire to expand is the biggest factor in making a successful expansion. The competition is tough, so being aware of regional habits can give you an edge and make things far easier.
Being In Closer Proximity To Your Clients
Being in closer proximity to your clients can help certain kinds of businesses. Ask questions like:
- Who are the major clients?
- Whereabouts do they come from?
- Are you always on the road trying to reach clients?
Aiming to be as close as possible, especially to high end clients, can help you to strike up more contracts and make more sales.
Reaching New Markets
Relocating can be a good idea if your goal is to reach new markets. It’s possible for markets to get saturated, but more often than not, new markets will emerge. Watch out for changes like this and figure out ways to make the most of them. Sometimes, this means moving to a new place.
Saving Money By Moving
A good business is always looking to increase profits and cut costs. Taking into account things like the cost of living, commuting, and so on can help you to work out whether a move will be beneficial or not. In some cities, you may end up paying double the overheads in comparison to others. That can be enough reason alone to move!
Thinking About Expansion
If you’re thinking about expansion, then you’ll want somewhere bigger than your present space can accommodate. Perhaps you’re dealing with a filled up parking space, staff running out of space, or you just want to make sure you’re ready when the time comes. Making sure you’re prepared for your business to grow will get you in the right mindset and automatically give you a better chance of achieving that growth.
Having Issues With Your Team
Maybe you’re having issues with your team. You may not be able to attract the type of people you want working for you if you’re not in the right place for them to find you. Highly specialized professionals can sometimes take some hunting for. If you know you need people that aren’t in the current area your business resides, moving could be an option. However, there are also remote possibilities, which we’ll look at below.
Remote Possibilities
Is there a way you and your team could work remotely? Many companies now have employees in various countries. This will allow your business to scale faster than a local company, so it’s well worth the consideration if it’s at all possible for your business. You will be able to hire the right talent regardless of where they are!
Interior Solutions And Office Design
Your new business premises may not be 100% perfect. In this case, you’ll need to think about interior solutions and office design. Perhaps it will require a substantial refurbishment, or just a little touch up. An office outfitting company will usually be able to help you with whatever you need. Do your research so that you can achieve a high standard finish that is within your budget. Space planner services can also come in handy if you want to utilize your space as effectively as possible.
Creating A Solid Moving Plan
A solid moving plan will help you to ensure as little disruption to your business as possible. Integrated services providers will provide you with the knowledge, expertise and resources you need to ensure the move is carried out to the high standards that you need. Look into things like packing and unpacking services, and companies like AAMachinery.com today if you’re going to need heavy machinery moved from one place to another. Putting your plan together and contacting companies to help you will make the move much less stressful.
Effective Communication During Your Move
Effective communication is essential for a successful move. You need to have a strategy in place to spread the word of your move to everybody involved with your business. You can do this by making sure you distribute flyers and change of address cards, send out an email, place a notification on your site, and put it on your social media posts. Don’t just worry about your clients, either. Make sure you keep employees on your side and in the loop. Listen to their concerns, ensure you’re covering every base, and answering any questions or worries they may have regarding the whole thing.
Old Equipment/Unwanted Furniture
You’ll probably have old equipment and/or unwanted furniture. It’s a good idea to take this time to declutter and get rid of redundant furniture and other items you no longer need or use. There are ways you can responsibly and sustainably clear these items, saving you disposal costs and preventing unnecessary waste.
Relocating your business can mean a lot of positive changes for your company, if only you make sure you plan everything meticulously. You should leave plenty of time, ensure everybody is informed well in advance, and ensure that this move is actually going to be beneficial to you by considering things like accessibility and demographics.
Are you going to relocate your business soon? Let us know in the comments section below!
