The rate at which startups fail is genuinely shocking. Something like 50 per cent don’t make it through the first five years, and only around 30 per cent make it to ten. One of the problems that many startups have is that their growth strategy is always a few years around the corner, rather than right now when they actually need the money. Cash flow is king, but novice entrepreneurs don’t seem to understand this simple concept, believing that they can rely on the capital of others while their plans…