As side hustles and solo-entrepreneurship are growing in popularity, the creative craft and DIY market is experiencing a boom. Indeed, more and more professionals and stay at home moms are looking for options to support their family that can bring their favorite hobby to light. Painting, knitting, drawing, and sewing are hugely popular hobbies; however, translated into a business format, they tend to generate a low ROI for amateurs. Without professional equipment, each handmade project requires a lot of time, which affects the turnaround. However, there are dedicated craft areas…
Category: Business
Converge is your destination to view popular topics in business. Everything you need to know to grow and sustain the success of your business. From B2B to B2C, and everything in-between, Converge produces the content you want to read in the business industry. We cover everything from artificial intelligence (AI) to Machine Learning, to information technology solutions, to content marketing, to social media marketing.
Don’t see a topic you want to know about?
Reach out to us through our contact form to let us know!
We’ll produce the content you want to know about!
How to Create a Stunning Window Display
Nowadays, you need to do everything you can to make your store stand out from the rest and to guarantee that you get plenty of customers buying your products. Your window display plays a crucial role. This can turn people that are passing by into customers. Someone may have had no intention of going into your store but then they see your window display and come inside and buy something. It is a powerful tool, especially as it results in immediate sales. Unlike newspaper advertising and online methods, your potential…
Securing Your Business Premises
Once you hit that milestone where you move your business from your home to a business premises all of its own, you are going to want to take specific steps to make sure that you have it well protected. When someone breaks into your premises, it can feel like your world has been torn apart. Not only do you lose items like computers and personal information, but it can feel threatening long after the incidents. Here is a checklist of things that you can do to protect your business premises:…
Major Mistakes Made By New Leaders
There’s nothing easy about running a business, but one of the more challenging jobs that comes with it is managing a team of employees. We’ve all had a bad manager or two in our time in the working world. These individuals are what inspire horror stories and haunt your career. You may have sworn that you’d be nothing like them, but there are many ways you could be tarnishing your own leadership skills. With that in mind, here are six major mistakes made by new leaders. Failing To Show Appreciation…
Does Your Business Location Tick All The Boxes?
When you start a new business from home, you can often be worried about whether or not the idea you had will become a success. But, fast forward to today and you might now be in a position where you can consider choosing a new business premises and moving your business forward. Of course, with the new addition to your business, you need to ensure that it ticks all the boxes for you. So here are some of the things to consider to help you make that choice. Ensuring the…
How Google Can Help And Hinder Your Business
For a while now, business has hoped and prayed for a competitor to the giant that is Google. It’s a massive beast that has so much power in the way of commerce and marketing. Small businesses should learn to roll with the punches when it comes to using Google to promote your business. It’s not all sweetness and lights, and occasionally you will run into a wall. Step back and realign your nose when you do, but most importantly know that the wall could have been avoided. There are so…
Hiring? Here’s How to Find the Right Employee
Undeniably, hiring and finding the kind of candidate that will be the perfect fit for your business takes a lot of work. Often weeks of screening resumes, filtering out the ones that doesn’t work, and, of course, starting the dreaded interviewing process. Being able to find the kind of star candidate that will drive your business forward is so important, though, and most businesses put in this work happily just so that they can find one or two that will stick with them for a while. The problem is, of…
Local Hero: Support Your Local Community As A Small Business Owner
Small businesses are the backbone of any small town or village. They provide facilities and amenities, giving them the chance to shop on their doorstep rather than needing to drive to the nearest big city. Even in this current day and age when people are a lot more inclined to buy the products that they need online, there are still some very strong statistics that suggest people would still prefer to shop in the small businesses in their local community. So, as you can tell, everyone who is in the…
How to Get Ahead in the Business World
Some people know that they want to work in the business world from an early age. They can understand that this is where people make moves, where change happens, where the future of the world is shaped. And then there’s the whole matter of being able to make a lot of cash. It’s not difficult to see the appeal of working in this world. But here’s the thing: by its very nature, the business world is competitive. That’s what makes it exciting. As such, it can be difficult to get…
The Peer-To-Peer Economy Could Stop The 6th Extinction
Inequalities in wealth and wages divide global society by concentrating the majority of wealth and power for a few while the numerous communities feel burdened by poverty, and a fragile ecosystem. The addition of political crisis all around the world force humanity to stand at the brink of an economic disaster. According to scientists, people are currently fueling the dramatic race toward the Sixth Extinction – the next extinction after the one that wiped out the dinosaurs. But, at the same time that people are creating the crisis, they also…