Marketing isn’t something that you can just do. Sure, you can create something and hope that it’s going to work. But that’s not a very good approach. In fact, unless you’re really lucky, and you just happen to have chosen all of the right variable by chance, it’s not going to work. Because the whole idea of marketing, is that it’s strategic. That it’s impactful. That is carefully planned out, executed, analyzed, and optimized. And so, if you want to make waves with your marketing. And you want to really…
Year: 2019
Landlord Tips: How to Renovate the Right Way
Are you considering investing in a buy to let property that requires renovation? Perhaps you’ve already got a few properties that require renovation to bring in a higher caliber of tenant. Putting money into property renovation is often a great way to see a higher return, but it can be difficult to do. Take a look at these five tips on how to do renovation the right way. Know Your Stuff Don’t just jump into buying a property in the hopes of renovating and renting it for an income. You…
Protect Your Property: Dealing With The Damage from Winter
After Christmas through to the springtime is never the nicest time of year. It’s cold and dull, the weather is terrible and it’s raining constantly. Not only does this cause accidents on the streets and roads, but it can also be bad for your home too. Here are some of the issues the wet winter weather can cause, and how to avoid them. Have the plumbing looked at Burst water pipes can be absolutely disastrous and cause all kinds of damage. From waterlogging, rot and bad smells to structural damage,…
Is Your Staff Safe?
As a small business owner or manager, you’ve got a lot to worry about. You need to ensure all elements of your business run smoothly, and one of the key ways to do this is by looking after your staff. A well-looked after team are happier. They’re productive, and they work hard. They are loyal, keen to improve their skills and happy to go the extra mile. There are many things that we can do to take care of our employees. We can offer them flexible working and spend time…
Best Ideas For Keeping Your Workforce Healthy
As we slowly begin to emerge from a long, cold winter, as a small business owner you may have felt the strain of sickness hitting your bottom line. With flu, colds, stomach bugs and more in circulation, it’s likely that your workforce may have had a fair amount of time off – and as a start-up, this tends to impact productivity and profit disproportionately hard. It’s not just the cost of having people off – it’s the goodwill it may erode with important clients when projects are delivered late or…
Past And Present: The Simple Ways To Stand Out To The Customer
Before your business gains a reputation for goodness, and the customers come in their droves, you’ve got to work hard at making your business stand out in the right ways. You can argue that this is more difficult than ever before, not just because there are that many more companies out there in direct competition with you, but the customer is more selective in who they would align with. It’s not just about price, but it’s about ethics as well. But when it comes to standing out to the customer…
Prime Areas of Your Small Business to Outsource
When you have a small business, you’re likely to take responsibility for the majority of your business’ workload for the first few months of setting up at least. But as time goes on, you really could benefit from outsourcing some of your work. This will help your business to flourish and prosper. But how? Well, read on to find out! We’ll take a look at some particularly beneficial areas to outsource and how exactly they can help your business to move forward! What Is Outsourcing? First things first, what is…
Giving Your Business A Great Reputation
There are many things that you need to try and be aware of in business if you are to be as successful as possible. One of the things that becomes very important in the early days for most is trying to ensure that your business gains a good reputation. You need this, after all, in order to make sure that you are going to get plenty of customers come flooding through the doors, so it is essential to really have a good sense of how to make it happen. As…
No, You Can’t Get Rid Of It Without A Plan!
In a society addicted to consumerism, more and more individuals have developed a habit of extreme decluttering. Everything – or everyone – one doesn’t need is thrown away. It’s no surprise that Marie Kondo’s show on Netflix is a hit for the Millennial generation. Finally, we are taught what we need to keep, how to organise our belongings, and more importantly, what needs to disappear from our homes. Anything that doesn’t spark joy when you hold it has to go, according to Kondo. However, while she’s helping many to clear…
5 Ways of Making A Positive Change To Your Community in 2019
Most of us have a yearning to make a positive change to our communities. We start the year with all the best intentions, but as the months go by, and life gets busier, these good thoughts begin to fall by the wayside a little bit. We finish off the year regretting the opportunities to help others in the community and quite often, this is down to a lack of creative ideas for how we can help out. Here, we look at a few ways that you can make a difference…