Marketing - Converge

Tips that will Help you to Create a Successful Website

June 5, 2019 ConvergeTeam

If you are going to invest hours of your time in creating a website, then you need to make sure that it is successful. You also need to make sure that your customers can find you, and that you are converting leads too. If you want to find out how to do that, then you can learn everything you need to know, right here. Page Speed When creating your site, you need to take into account the fact that you are going to have a lot of people visiting from…

Finding Photos For An Online Store

June 3, 2019 ConvergeTeam

Building an online store can be a challenging process, even with the array of easy DIY website builders which have been hitting the market over the last few years. Writing product descriptions, working on SEO, and marketing the site are all hard enough, but this is before you consider the photos you’re going to need to take of all of your products. To help you out with this, this post will be exploring tips to help you to get great photos before you release your online store. The Camera While…

Hybrid Marketing: How To Mix Digital And Physical Marketing

May 28, 2019 ConvergeTeam

Many business owners see digital marketing and physical marketing as two separate strategies, but they can often work together. Here are a few ways in which you can combine both forms of marketing for maximum effectiveness. Live stream conferences Conferences such as seminars and sales demos can be a great form of marketing. Encouraging people to attend these conferences can be tricky as it may involve people having to travel a great distance. By live streaming these conferences online, you can also reach out to these people who may not…

When It Comes To Leads, The More Sources, The Better

May 23, 2019 ConvergeTeam

Leads, leads, leads. They are the lifeblood of the B2B business, the source of current and future revenue, and they’re end-all and be-all for your sales team. Without being able to manage a steady supply of leads, you can spend more time looking for business than actually doing business. So, what are the most effective lead generation strategies? Let’s take a closer look at four of them. Your network A good impression goes a mile in B2B business. Improving lead generation in your networking is about finding the right places…

Why It’s Essential to Get a Good Website in Place before Embarking on Your Marketing Campaign

May 7, 2019 ConvergeTeam

Many new entrepreneurs are absolutely chomping at the bit when it comes to marketing their businesses, and pursuing the pinnacles of success that they might well have been dreaming about for years by the time they finally come to embarking on their own business ventures. One way in which this enthusiasm sometimes manifests itself, is through a certain kind of haste, which results in a website being set up in only the most barebones form, before the cold emails start flying forth and the great hunt for clients and customers…

On and Off Site Online Marketing Explained

May 3, 2019 ConvergeTeam

Online marketing is an essential part of any businesses success strategy. After all, it is designed to let the right people find your business and website, without which your company will inevitably struggle. However, what many people don’t realize is that there are different types of online marketing to be aware of. (Types that can be broadly divided into two main categories: onsite and offsite.) Happily, you can find out more about the different sorts in the post below. On-site Titles and categories Onsite marketing relates to the strategies that…

Carrying The Flag Of Brand Consistency Online

May 1, 2019 ConvergeTeam

Maybe one day there will come a time when the retail shop will die out. Maybe one day all that people will want is to shop online and not have to tangibly touch and interact with a business in real life. That’s a little far fetched for some but surely, this is a great mental exercise. One thing is for sure, we already know what brand consistency in real life looks like. Everything from the store sign, the painted color on the shelves, the signs inside the store, the employee…

6 Slick Ways to Improve Your Business Website Now

April 29, 2019 ConvergeTeam

Every business owner knows that a smooth and slick website can make or break a sale. Websites are not always about stunning artwork and clever color schemes; they are all about selling your product or service effortlessly. When small business owners embark on their project, they don’t always see the bigger picture. Creating a website that is going to work wonders can’t be achieved overnight; you need to understand the elements that are really going to make the best impact. Consider the following six slick ways to enhance your business…

Step Up Your Marketing Game

April 29, 2019 ConvergeTeam

If you want to give your business a boost, then one way that you can step up what you do is your marketing. The marketing of your business is all about promoting and selling products or services, and that can include market research and advertising. And if yours is lacking, then you are missing out a lot of potential sales as you can be missing out on some of those chances to sell and promote what your business does. So here are some actionable tips to step up your marketing…

How to Market Your Online Business In the Real World

April 17, 2019April 17, 2019 ConvergeTeam

The internet has opened up a world of possibilities for would-be entrepreneurs, who are able to now run a business entirely online, from behind a computer screen. But it’s important to remember that the same people who will be online customers also exist in the real world. The fields and culture might be different, but people are people no matter where they are. As such, it’s worthwhile looking at marketing your digital business in the real world. We take a look at five ways to do this below. On the…

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